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Alliance of Angels

Overview:

Since 1997, the Alliance of Angels (AoA) has connected a community of over 100 investors with the most promising early-stage companies in the Northwest to invest, mentor and enable their success. The AoA has provided over $60 million of early funding for more than 160 Northwest entrepreneurs over more than a dozen years and celebrated more than 30 exits, making the AoA one of the preeminent angel groups in the world. With an unsurpassed flow of excellent deals, a top-notch screening process, and the experience to help entrepreneurs understand appropriate market-based valuation and terms, our members are well positioned to work as a team to not only find great companies, but also help them achieve remarkable success.

The AoA membership consists of over 100 individual accredited investors and representatives of investment firms, many of whom have been part of Seattle’s leading companies including Amazon, aQuantive, McCaw, Microsoft and T-Mobile, as well as many decades of startup experience. The AoA screening and investment process has been well honed over the years to be both efficient for the angel investor and respectful to the entrepreneur, resulting in 95% of our members making at least one investment over the last two years and 100% of our portfolio companies persisting since 2006.

Recent examples of AoA companies that have achieved successful outcomes are: Clarisonic (acquired by L'Oreal); DashWire (acquired by HTC); Insitu (acquired by Boeing); SNAPin Software (acquired by Nuance); the Coffee Equipment Company (acquired by Starbucks); CleverSet (acquired by ATG); and Shelfari (acquired by Amazon). As of today, virtually 100% of all AoA companies that have received investments in the last four years are still in business or have been acquired. Notable among them are LiquidPlanner, Modumetal, Redfin, Meteor Solutions, Julep Nail Salons, MicroGREEN, BuddyTV, and many others.

It is our experience that companies who approach investors can help themselves by ensuring that their proposals are clearly written and thoughtfully constructed. Be sure that you have considered the following when presenting your business plan:

   Capital requirements
   Competition
   Corporate structure
   Critical success factors
   Exit strategy
   Management team
   Marketing plan
   Pricing and revenue model
   Valuation

When presenting your company to the AoA, please refer to our presentation guidelines as a starting point.

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