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National Life Group
 
 
Overview: 

What is a Main Street approach? It’s an approach built directly into the foundation of National Life Group.

It’s in Our Mission: Keeping Our Promises.

It’s in Our Vision: To Bring Peace of Mind to Everyone We Touch.

It’s in Our Values: Do good. Be good. Make good.

At National Life Group, our story is simple: For more than 165 years, National Life Insurance Company has delivered on its promises to millions of people, with our vision of providing peace of mind in times of need. Our company’s success stems from a deep passion. The people of National Life believe passionately in our core values to Do good. Be good. Make good.

These are values grounded in the lives of the people we serve, from Main Street businesses to hard-working families.

National Life is one of the nation’s leading providers of life insurance, retirement solutions and investment management. Our insurance companies, National Life Insurance Co. and Life Insurance Company of the Southwest, are financially strong and highly rated*, offering products that reflect the changing times with personalized solutions to help meet individual needs.

To fulfill our vision to bring peace of mind to everyone we touch, we provide a full array of financial services through our asset management company Sentinel Investments and our broker dealer Equity Services Inc.

National Life is strong, with $30 billion in assets under management**, and excellent financial ratings. And we’re independent, with a mutual structure to keep us that way. Since our founding we’ve had a national view but a hometown feel that’s true to our roots.

The people of National Life are grounded on America’s Main Street, a place where trust is earned and promises are kept, where a firm handshake means something and where people are genuine and caring.

We welcome you to learn something about our company and the culture we represent.
History: 

We believe our past has prepared us for a strong future. Our founders were innovators who created one of the first mutual life insurance companies in the country and the first with a national vision.

In its more than 165 years, National Life has insured everyone from celebrities to working people, including passengers on the Titanic and the Hindenburg and victims of the great influenza epidemic of 1918-19.

The National Life Insurance Company was chartered by the Vermont Legislature on Nov. 13, 1848.

After a period of organization, National Life began selling policies in 1850 and it was just a matter of months before it faced its first claim. Rowland Allen of Ferrisburgh, Vt., was one of the young men who headed to California to find gold. He bought two policies for face amounts of $500 each.

But Allen died of dysentery just as the long voyage around the tip of South America neared its end. The fledgling National Life didn’t have cash on hand to pay Allen’s widow the $1,000. But its directors and officers put their personal credit on the line and worked with a local bank to pay the claims.

National Life has weathered many other challenging times. The company paid more than $1 million in claims during the Spanish influenza epidemic of 1918-19 and continued to pay World War I claims at the same time.

The company evolved into National Life Group, offering a full range of financial services. In 1968, the company formed a broker-dealer affiliate, Equity Services, Inc. Eight years later, National Life acquired Sentinel Advisors, manager of the Sentinel Family of Funds, one of the country’s oldest and most respected fund groups. Sentinel Funds are now distributed by Sentinel Financial Services Company, part of Sentinel Investments. And in 1996, National Life purchased the majority interest in Life Insurance Company of the Southwest, purchasing the remaining interest three years later.

Today National Life Group is a Fortune 1000 firm whose member companies sell insurance, annuities and mutual funds in every state around the country.


 
 
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