Michael A. Dunlap & Associates, LLC

Michael A. Dunlap & Associates, LLC, is a business consulting services company that offers common sense solutions to a wide variety of business challenges. Our core principles of honesty, integrity, attention to detail, and the vision to see business in fresh and innovative ways are the foundation of the relationships with our clients. Although our practice specializes in the office furniture industry, our expertise comes from more than 30 years of business experience as a Tier 1 supplier to the automotive, home appliance, electronics, and medical equipment fields. Services Strategic Business and Market Planning We use Activity Based Performance Studies for Products & Customers, Product Positioning & Life Cycles, Competitor Evaluation, and Customer Satisfaction programs. This helps assure our clients that they achieve optimum levels of performance in their markets. Furniture Industry Trends We offer analyses of a variety of changes, news, and activities within the global furniture industry. We conduct our own industry surveys and we can provide detailed evaluations for office furniture manufacturers and Tier 1 or Tier 2 suppliers. International Partnerships & Collaboration We help find North American Marketing Partners for European and / or Asian manufacturers. We specialize in assisting foreign companies to establish partnerships in North America, or helping North American companies to find suitable partners in other parts of the world. Independent Rep Sales Team Development We assist OEM’s, Tier 1 and Tier 2 Suppliers in locating, training, and managing Independent Manufacturer’s Representatives. We have over 30 years experience of working with Reps and we can help you fine tune and maximize your field sales performance. OEM / Supplier Business Activities We offer customized services to help OEM’s and their suppliers maximize their understanding of each other’s businesses. This improves communication and adds to everyone’s bottom line. Products Liability Program Management We can assume the role as your Corporate Representation, conduct Product Examination and Incident Analysis, and provide Expert Witness services when confronted with product liability claims. We specialize in swivel office chairs.

Address: P.O. Box 2481, Holland, MI 49422-2481, USA

Phone: +1 616 786 3524
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